Robert won the German Design Award!

The German Design Award is the international premium prize awarded by the “Rat für Formgebung”. Awards are given to top-class and unique product designs that are ground-breaking on the design landscape. Those nominated for the German Design Award possess excellent design competence and have managed to demonstrably stand out in the competition thanks to their creative quality.

We are thrilled that the “Rat für Formgebung” has nominated the air washer Robert and the aroma diffuser Jasmine by Stadler Form for the German Design Award! The competition sets the highest standards when it comes to selecting the prize-winners: thanks to the unique nomination process, products and communication design services are only invited to participate if they stand out demonstrably thanks to their design quality.

The "Special Mention" prize distinguishes work that reveals particularly successful aspects or solutions – a title that honours the dedication of companies and designers.

"Rat für Formgebung"
The "Rat für Formgebung" was established as a foundation upon the initiative of the German Bundestag in 1953 and it supports the business world in achieving a consistent added value for brands by way of design. This has made the "Rat für Formgebung" one of the world’s leading competence centres for communication and brand management in the field of design.

Assessment criteria
The examined products were to excel by means of particularly striking features under the following aspects: ergonomics, functionality and operability, practical value, overall concept, design quality, degree of innovation, long life-cycle, brand value and branding, marketability, ecological compatibility, ecological quality, product aesthetics, product graphics and semantics, safety and barrier freedom, symbolic and emotional content, technical quality, technical function, production technology and quality.

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